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Free ResourcesArticlesSmarter Selling and IOWEU™Executive Book Digest: Smarter Selling by Keith Dugdale and David Lambertpublished by Financial Times Prentice Hall (2007) ISBN 0273712462 Everyone sells. Some people sell ideas, some sell services and some sell products. Whatever you sell, this book will help you do it better, and feel better about doing it. Corporate Dress CodesWhen business casual becomes business casualtyMuch of the difficulty lies in the word casual. A very general term, it contains at least four sub-categories. If you imagine a formality scale which stretches from thongs and stubbies up to black tie and ball gown, ‘casual’ covers a large section of this spectrum. Male Business AttireGive voice to your tiesAre you an experienced public speaker? You are if you wear a tie. That’s right; every time you don neck wear you give voice to your personality and make a visual statement. So, choose your ties as you choose your words - thoughtfully. The truth about colour Once upon a time there were identical twins, both businessmen, both senior executives, both doing the same job in the same company. Both were well groomed and professional in appearance. But they dressed slightly differently and, as a result, one happy fellow found the doors of commerce swung open for him, while his hapless brother found the doors of commerce slammed shut. Why? What is your dress IQ? Got style? Know everything about good business dress? Answer these 7 questions and find out! How to build a wardrobe It all comes back to you. Your clothes reflect you. Who else could they reflect? Adorning yourself in the costliest, chicest brands will never replace the character, integrity and essence of you, the wearer. Enjoy the accoutrements of success. |
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